Thursday, 2 February
Staying @ the InterContinental 02 –
All guests that booked a hotel room through the Tableau registration site at our discounted room rate, a daily breakfast buffet in the hotel restaurant is included in your guest room rate and can be enjoyed at your leisure any time before the keynote on Thursday and Friday.
Commuting daily to InterContinental 02 –
All guests commuting to the InterContinental 02 on a daily basis, there will be a light snack available prior to the keynote on Thursday and Friday.
There has never been a more exciting time to be a Tableau Partner! At this keynote you’ll get exciting updates to the Tableau Partner program, hear from Tableau Executives, and learn from our Partners and customers themselves what it means to join in Tableau’s mission to help people see and understand data.
James Eiloart
James Eiloart is Tableau Software’s VP EMEA. With 26+ years in the software industry, leading international sales teams and building strong partner ecosystems, James has held executive positions in strategic alliances, global and channel sales, and marketing. Prior to Tableau, James was SVP global sales at Alterian building and running sales and marketing for both EMEA and Asia Pacific. He has also served in executive positions at E.piphany, Remedy, Compuware and Pansophic Systems. James is a graduate of the University of Leeds and holds an BSC (Hons) in data processing.
More and more options in the market are beginning to sound like Tableau. Some offer data visualization at a low cost on top of older platforms. So it's becoming increasingly important to understand what makes Tableau unique in the BI market. In this session, you’ll learn about the main capabilities your customers should be considering when evaluating a BI platform, and how Tableau is best positioned to meet these needs.
Dan Kogan
Dan is the director of product marketing for technology partners at Tableau. Dan and his team focus on Tableau’s business and go-to-market strategy around the leading technologies in the analytics, cloud, and big data ecosystems. Dan is a long-time BI industry veteran, having held previous marketing leadership roles at Microsoft in the areas of business intelligence, data warehousing, and cloud computing.
Every industry has its own unique needs and challenges in each region. Meet Tableau Data Rockstars who will share their Tableau selling best practices to face these challenges head on.
Duong Thanh-My
Duong Thanh-My is the founder of Mydral, the pioneer of Agile BI and enterprise Big Data in France. Mydral introduced Tableau in 2009 to the French market, evangelizing Data Visualization and Data Journalism. Prior to Mydral, My has founded several companies around ERP, CRM, and the e-Learning space. Before that, he started his career with IBM, launching HR-Access.
Jesper Ilsted
Jesper Ilsted is a Teamlead at Inspari, a Danish based 360-degree BI solution provider. Jesper has been working with Data Management/BI since 1994. He joined Inspari in 2015 after selling his share of Infotrust – a Danish and Baltic SAP BI solution provider he founded and was co-owner of since 2007. Prior to owning his own business, Jesper has held partner account positions at Business Objects and Cognos and Managing positions at GE Capital IT Solutions and IBM. Jesper holds an MSc in Business Administration and Management Science from Copenhagen Business School.
Your customers expect information and insights at their fingertips; they need to know what is going on in their business and want to have answers to their questions presented clearly, beautifully and instantly. Many organizations have adopted Tableau to give their users exactly that, but as data volumes grow relentlessly, performance can become a problem and existing data architectures often fail to satisfy business requirements. Let us show you how EXASOL can come to the rescue and how we can cooperate to accelerate your customers' data analytics, BI and reporting as well as provide a stable and sustainable data management solution.
Carsten Weidmann
Carsten first joined EXASOL in 2007, building up and heading the presales team. After a hiatus of three years during which he co-founded a company that provides a toolset to help organizations analyze their business processes and identify bottlenecks and efficiency gaps, he rejoined EXASOL as Technical Alliance Manager in 2016. In his role, Carsten helps EXASOL partners to leverage the adoption of EXASOL at their clients and to maximize the success of their applications through integrating EXASOL in their software stack.
Eva Murray
Eva shares her passion for data visualization as Tableau Evangelist at EXASOL, a role in which she works with EXASOL’s partners and customers to ensure they get the most out of their analytic tools. She co-hosts #MakeoverMonday, a weekly social data project, together with Andy Kriebel and writes about data visualisation, Tableau and her other two hobbies – Travel and Triathlon – on www.trimydata.com.
In this continuation of "The Battle for BI 1: Positioning Tableau," we’ll look at how some of the other players in the market stack up. We'll revisit the key criteria customers should consider when evaluating a modern BI platform, and discuss specific differences in Tableau’s capabilities and approach.
Dan Kogan
Dan is the director of product marketing for technology partners at Tableau. Dan and his team focus on Tableau’s business and go-to-market strategy around the leading technologies in the analytics, cloud, and big data ecosystems. Dan is a long-time BI industry veteran, having held previous marketing leadership roles at Microsoft in the areas of business intelligence, data warehousing, and cloud computing.
Every industry has its own unique needs and challenges in each region. Meet Tableau Data Rockstars who will share their Tableau selling best practices to face these challenges head on.
Andy Birtwistle
Andy Birtwistle is currently the Director of Concentra’s Supply Chain Practice. He holds 25 years of experience as a Supply Chain Manager and change agent in the oil, tobacco, pharmaceutical, Hi-tech, and FMCG sectors. With a track record of driving and delivering strategic and operational improvement in global organisations.
His most recent roles have included leading the development of European and Global Operating Models for Operations, the global implementation of APO and SAP BI, and the design and delivery of a global supply chain analytics capability, which won the 2014 Supply Chain Excellence award for technology.
Join this session to learn how Alteryx is helping value-added resellers and analytics consulting organisations modernise the analytic stack they take to market, while significantly bolstering service and license revenue streams. Rynhardt Van Heerden, Senior Director, Channel - EMEA, will outline the Alteryx partner-centric GTM model, key market trends and the organisation’s vision for furthering self-service data analytics. Come prepared to further your business with the Alteryx Analytics platform and empower your clients to easily prep, blend and analyse all of their data that they can then visualise in Tableau for deeper insights in hours - not weeks.
Jen Ridgway
Coming soon!
Selling Tableau and its accompanying services is just the tip of the iceberg. So much of the enterprise BI solution lies beneath the surface. How much of the iceberg are you selling–cloud analytics, big data, and enterprise data management? Tableau comprises part of a larger analytics platform. Come to this session to find out how to build this platform end to end for your customers.
Dan Kogan
Dan is the director of product marketing for technology partners at Tableau. Dan and his team focus on Tableau’s business and go-to-market strategy around the leading technologies in the analytics, cloud, and big data ecosystems. Dan is a long-time BI industry veteran, having held previous marketing leadership roles at Microsoft in the areas of business intelligence, data warehousing, and cloud computing.
Every industry has its own unique needs and challenges in each region. Meet Tableau Data Rockstars who will share their Tableau selling best practices to face these challenges head on.
Carl Bradbrook
Carl Bradbrook is an Associate Director working for Javelin Group. Carl has 16 years’ analytical experience across a wide range of industry sectors and 6 years ago joined Javelin Group and set up the Analytics and Business Insight team, with the aim to add value to existing consulting clients by empowering them with tools such as Tableau. Carl’s team now works with major retailers and brands across Europe and will share his experiences with us today.
We’re bringing back Skip Miller for a second year in a row! Hear from Tableau’s own sales manager trainer to help you coach your sales teams effectively. In this session, Skip will review trends in technology that sales teams should know. (Note: Skip’s sessions do not require attendance at any previous session.)
Marie Wedlin
Marie has over 15 years’ experience in software solution sales for the Nordic markets. Being Swedish, she combines market knowledge with a strong belief in openness and collaboration to craft successful relationships with customers and partners. She joined Tableau almost four years ago to develop the Scandinavian market. Prior to Tableau, she spent over eight years with HP and Mercury Interactive helping enterprise organizations run their IT and business applications more efficiently.
Skip Miller
Steve Godfrey
Steve has built a successful career in sales after injury prevented his attempt at becoming a professional athlete! He has worked in sales for nearly 20 years for some of the world's largest technology and advisory companies, including Gartner, Vodafone, Cisco and Fujitsu. Steve has worked as an Enterprise Account Manager & Client Director for most of his sales career, focusing on building high level and long standing client relationships.
Steve’s sales tip is: “Knowledge = Confidence = Risk“ Build your knowledge to give you the confidence to take the risks that will differentiate you from others.
There are plenty of opportunities to go to market with Tableau to increase your sales pipeline. In this session, you’ll learn about Tableau’s 2017 marketing campaign strategy and the biggest opportunities for growth. We’ll discuss ways we can work together to engage in solution selling and lead generation. You’ll also hear best practices from partners who have leveraged Tableau marketing resources and found success.
Jessica Benton
Jessica joined Tableau in 2015. She is focused on developing the partner marketing program and building lead generation programs across Europe, Middle East and Africa. She has is an experienced field and channel marketer with 8+ years of pan-European experience in fast-paced software companies, including Microsoft and Red Hat. She has a BA in Marketing from Eli Broad Business College at Michigan State University and attended the University of Cambridge in England.
Louis Archer
Louis is focused on driving new leads and brand awareness across the UK and Ireland for Tableau's growing business. He makes data-driven decisions daily using Tableau with data from inbound and outbound campaigns.
Susan Graeme
Susan Graeme is the Director of EMEA Marketing for Tableau Software. She is an experienced metrics-driven marketing director with responsibilities ranging from demand generation, events, PR, analyst relations, customer marketing, budgeting, sales enablement, and marketing operations.
Enterprise customers are moving to the cloud to innovate faster, eliminate technical debt, and reduce risk. Through customer obsession and an increasing pace of innovation, Amazon Web Services is the fastest enterprise IT vendor to reach a $10 billion run-rate. Attend this session to hear why customers are increasingly leveraging the cloud for their analytics workloads and learn how you can take advantage of AWS and Tableau to grow your business and better support your customers.
Doruk Aytulu
As Regional ISV Lead, Doruk is responsible for implementing Amazon Web Services’ ISV strategy in UKIR and Nordics regions. Doruk joined AWS in 2012, and has been supporting AWS ISV partners in North America and EMEA. At AWS, Doruk has lead C/VP level digital transformation, all-in cloud adoption, product integration, and channel transformation projects. Prior to AWS, Doruk co-founded a startup, which secured venture capital financing and selected to TechStars. Doruk began his career in R&D and worked for DOE/NNSA Los Alamos National Laboratory commercializing early stage technologies.
We’re bringing back Skip Miller for a second year in a row! Hear from Tableau’s own sales manager trainer to help you coach your sales teams effectively. In this session, Skip will cover strategies to increase revenue streams in enterprise accounts. (Note: Skip’s sessions do not require attendance at any previous session.)
Marie Wedlin
Marie has over 15 years’ experience in software solution sales for the Nordic markets. Being Swedish, she combines market knowledge with a strong belief in openness and collaboration to craft successful relationships with customers and partners. She joined Tableau almost four years ago to develop the Scandinavian market. Prior to Tableau, she spent over eight years with HP and Mercury Interactive helping enterprise organizations run their IT and business applications more efficiently.
Skip Miller
Steve Godfrey
Steve has built a successful career in sales after injury prevented his attempt at becoming a professional athlete! He has worked in sales for nearly 20 years for some of the world's largest technology and advisory companies, including Gartner, Vodafone, Cisco and Fujitsu. Steve has worked as an Enterprise Account Manager & Client Director for most of his sales career, focusing on building high level and long standing client relationships.
Steve’s sales tip is: “Knowledge = Confidence = Risk“ Build your knowledge to give you the confidence to take the risks that will differentiate you from others.
Learn more about what our partner program changes mean for your business.
Catherine Brown
Catherine is the Senior Readiness & Programs Manager for the Tableau channel. At Tableau, she manages the Tableau Accreditation for Partners and partner enablement for Tableau’s awesome partner network. Her goal is to reduce partner ramp time with Tableau sales and products in an effort to increase their sales goals with Tableau. Previously, Catherine worked with Slalom, a Tableau partner, to help manage their status as a premier Microsoft partner. Catherine enjoys spending time with her labradoodle Harvey and cat Stella, and traveling with her husband Chris – but not necessarily in that order.
Cengiz Ulusarac
Cengiz Ulusarac is the Director of Channel Programs and Readiness at Tableau. Prior to Tableau, Cengiz work at HP, SAP, and EMC in various channel strategy and programs roles. He holds an MBA from University of California Haas School of Business, an MS in Computer Science from Virginia Tech and a BS from Istanbul Technical University.
Join Rob Davis, Senior Director of Customer Solutions, as he describes the integrated program used at Tableau to support our customers through the various steps in the Tableau journey as they move from a few creative users to a fully enabled “idea-driven” enterprise. We have spent significant time defining the stages that our customers go through as they mature in the use of Tableau and have built a series of offerings involving pre-sales activities, services and training, customer advocacy, and support programs that help our customers move from one stage to the next without experiencing common pitfalls experienced in the BI maturity path.
In this talk, you will learn about how Tableau defines the major stages of the customer journey, how we define success with visual analytics for our customers, and how we are organized to provide customized services and adoption activities for our customers at key inflection points in this journey. Specific customer examples will be drawn upon as the ideas in this talk are presented. By taking on some of these activities themselves, or by using Tableau resources to deliver them, our partners can leverage the success we have had internally with the Tableau Adoption Services Program, and can better support their customers as they drive towards becoming an idea-driven enterprise.
Rob Davis
Rob Davis leads the Customer Solutions team for EMEA at Tableau, encompassing presales consulting, professional services, customer success, the Customer Advisory Program, and technical support. Rob has over fifteen years of experience in the business intelligence space in various roles in presales, product management, and engineering including stints at Business Objects and SAP. Rob is committed to helping customers get the most value out of Tableau and assisting organizations adopt the product on their way to becoming analytic enterprises. Rob holds a Ph.D. in Elementary Particle Physics from the University of Alberta in Edmonton, Canada.
We’re bringing back Skip Miller for a second year in a row! Hear from Tableau’s own sales manager trainer to help you coach your sales teams effectively. In this session, Skip will teach sales managers how to coach their sales teams in a matrixed approach: tactically or strategically to either a person or a deal. (Note: Skip’s sessions do not require attendance at any previous session.)
Marie Wedlin
Marie has over 15 years’ experience in software solution sales for the Nordic markets. Being Swedish, she combines market knowledge with a strong belief in openness and collaboration to craft successful relationships with customers and partners. She joined Tableau almost four years ago to develop the Scandinavian market. Prior to Tableau, she spent over eight years with HP and Mercury Interactive helping enterprise organizations run their IT and business applications more efficiently.
Skip Miller
Steve Godfrey
Steve has built a successful career in sales after injury prevented his attempt at becoming a professional athlete! He has worked in sales for nearly 20 years for some of the world's largest technology and advisory companies, including Gartner, Vodafone, Cisco and Fujitsu. Steve has worked as an Enterprise Account Manager & Client Director for most of his sales career, focusing on building high level and long standing client relationships.
Steve’s sales tip is: “Knowledge = Confidence = Risk“ Build your knowledge to give you the confidence to take the risks that will differentiate you from others.
Looking to generate more leads, increase sales pipeline, win new customers, and grow your business? This is for you!
With so many strains on your time and resources, how can you enhance your marketing efforts to grow sales pipeline without constraint on your business? Well, Tableau Marketing & INCo are here to help.
Be prepared to be inspired, challenged and motivated as INCo take you on a journey to accelerate your digital and direct lead generation for 2017 and share an exclusive partner marketing program designed by Tableau and INCo that is available to all Tableau Partners looking to grow.
John MacLeod
John leads INCo’s sales function and with a detailed understanding of how to lead an Inside Sales team John is uniquely positioned to assist clients in developing their new business campaign plans. Key to the development of INCo’s own digital transformation, John can consult with clients across the Direct & Digital spectrum.
Neil Ritchie
As a founder of INCo, Neil has led the business since launching in 2003. Neil is passionate about helping INCo’s clients identify and engage with new prospects assisting them build and grow their business. As CEO Neil’s main focus is on ensuring INCo’s People and Clients are successful.
Learn more about what our partner program changes mean for your business.
Catherine Brown
Catherine is the Senior Readiness & Programs Manager for the Tableau channel. At Tableau, she manages the Tableau Accreditation for Partners and partner enablement for Tableau’s awesome partner network. Her goal is to reduce partner ramp time with Tableau sales and products in an effort to increase their sales goals with Tableau. Previously, Catherine worked with Slalom, a Tableau partner, to help manage their status as a premier Microsoft partner. Catherine enjoys spending time with her labradoodle Harvey and cat Stella, and traveling with her husband Chris – but not necessarily in that order.
Cengiz Ulusarac
Cengiz Ulusarac is the Director of Channel Programs and Readiness at Tableau. Prior to Tableau, Cengiz work at HP, SAP, and EMC in various channel strategy and programs roles. He holds an MBA from University of California Haas School of Business, an MS in Computer Science from Virginia Tech and a BS from Istanbul Technical University.
Learn from top-selling partners in your region. From developing Tableau champions to creating customer solutions, they'll show you their strategies for success, and tell you about the lessons learned on their journey to the top.
Benny Rasmussen
Benny Rasmussen is Sales Advisor at RAV Norge AS, a Gold Partner of Tableau. Benny has been working with RAV Norge the last two years, leading the land and expand strategy and sales effort in the Norwegian market on Tableau. Prior to RAV, Benny has been with SPSS (later IBM) as a senior account representative in the Nordics on predictive analytics and a Senior Sales Executive at International Business Systems (IBS). Benny's approach to sales is based on Customer Centric Selling, having the customer confirming each step of the journey towards a common goal.
Mark Pullen
Mark has led a pretty impressive working and sporting life. Not only did he play professional rugby for 2.5 years, train to become a snowboarding instructor, and breed show-horses, but he’s also spent numerous years in the data/analytics space; working for major corporations such as Dun & Bradstreet and Acxiom, where he ran the UK Sales and Account Management team.
Oh, and if that’s not enough… he’s also got a golfing handicap of 3! Our happy chappy lives in Bristol with his wife (whom he met while at Acxiom) and two children. To add to his skill set, he’s currently studying for a Psychology degree. Wow, what a background! Despite his busy life, you’ll never see Mark without a smile.
We’re bringing back Skip Miller for a second year in a row! Hear from Tableau’s own sales manager trainer to help you coach your sales teams effectively. In this session, Skip will cover calling higher in an account, with a special focus placed on enterprise sales accounts. (Note: Skip’s sessions do not require attendance at any previous session.)
Marie Wedlin
Marie has over 15 years’ experience in software solution sales for the Nordic markets. Being Swedish, she combines market knowledge with a strong belief in openness and collaboration to craft successful relationships with customers and partners. She joined Tableau almost four years ago to develop the Scandinavian market. Prior to Tableau, she spent over eight years with HP and Mercury Interactive helping enterprise organizations run their IT and business applications more efficiently.
Skip Miller
Steve Godfrey
Steve has built a successful career in sales after injury prevented his attempt at becoming a professional athlete! He has worked in sales for nearly 20 years for some of the world's largest technology and advisory companies, including Gartner, Vodafone, Cisco and Fujitsu. Steve has worked as an Enterprise Account Manager & Client Director for most of his sales career, focusing on building high level and long standing client relationships.
Steve’s sales tip is: “Knowledge = Confidence = Risk“ Build your knowledge to give you the confidence to take the risks that will differentiate you from others.
Learn from top-selling partners in your region. From developing Tableau champions to creating customer solutions, they'll show you their strategies for success, and tell you about the lessons learned on their journey to the top.
Jacob Orup Lund
Jacob Orup Lund is a Director for Business Analytics, Denmark at itelligence. Jacob has worked with Business Intelligence since 1995 and SAP since 1997 and has a broad experience with all the major BI tools – on the back-end as well as the front-end side. His experience includes 10+ years of hands-on experience with SAP BW, but also all the new technologies from SAP, like HANA and BusinessObjects Cloud. Besides leading a team of consultants, Jacob has been responsible for a number of BI front-end tool selections processes at major clients in Denmark. He holds a M.Sc. in Business Administration and Computer Science from Copenhagen Business School in Denmark.
Agenda:
17:30 – 19:00: Cocktail reception
19:00 – 22:00: Dinner and Partner Awards Celebration